Best Time to Send an Email - Email Opt-in Marketing Strategies

Best Time to Send an Email

best time to send an email

Intercom has studied a variety of data to find the best time to send an email. It has found that email open rates are highest between 10:00 a.m. and 11:00 a.m., which is just before the busy opening hours of stores. These findings are just a starting point; you should always double-check your results. To avoid sending your email during peak hours of your business, try sending it at other times.

Tuesdays

It makes sense to send an email on Tuesdays if you want to get good open rates, and people generally prefer this day to Monday. People are usually too tired after the weekend to read work-related emails on Mondays, and they’re also focused on the weekend. Tuesdays and Thursdays have higher open rates, and they’re also half-weekdays, meaning people have more time to read your message.

The traditional “best time to send an email” is no longer the best time. Depending on your industry, you can send your email as early as two in the morning or as late as four in the afternoon. However, email engagement rates peak around 8:00 PM, when people are busy working before leaving for the day and getting ready for dinner. If you’re planning to send an email on Tuesday, be sure to send it early enough so that it doesn’t end up in a trash can.

Thursdays

The best time to send an email depends on your niche. Most people read emails between 6 AM and 8 PM on a Wednesday, while 47% open emails on Fridays outside of work. You may want to consider targeting certain geographical locations, as well as seasons. For example, people in the northern hemisphere will be more likely to read your email at around 10 am. If your audience lives in the southern hemisphere, consider sending your email on a Thursday.

Depending on your industry, you might want to consider sending an email during the morning. Studies have shown that people tend to open emails most frequently between 9 a.m. and 5 p.m. This is likely due to the fact that people are likely to be awake and checking their email before bed. In addition, Thursdays are the most popular days to send an email. The study also shows that Thursdays are the best day to send an email, and the times are often more convenient for marketers.

Saturdays

When is the best time to send an email? Most studies suggest around 10 am. That’s when people tend to check their email. But if you want to get the most response, you should consider sending your email later in the day. If you have a late afternoon meeting or are planning on a long weekend, sending your email around noon or early evening will work well too. Just make sure to include the most important information about the email, such as what your customers are interested in.

Despite its name, the best time to send an email on Saturdays varies. It depends on the device your readers use to read your email. You must make it compatible for desktop and mobile. Try sending the email during your commute home. Mobile users are also very active during the evening hours. The same goes for the Saturday afternoon commute, when people are usually shopping. However, it is a good idea to test your timing to see which time works best for your email.

Sundays

While sending emails on Sundays might not be your ideal time of day, it is not a complete no-no. Depending on your audience, sending an email late on Sunday may actually be a good idea. Many people do not check their email on Sunday, and your email might just end up at the top of the pile on Monday morning. Therefore, sending your emails later on Sunday is a great way to increase the chances of them being read.

Depending on your industry, sending your emails on Sundays can be a good idea, despite the fact that most people check their emails on Mondays. However, people who don’t check their inbox on Sundays see Sunday emails as being similar to those they receive on Mondays. This is because most people check their email at the end of a weekend and skim them for important messages. A Sunday afternoon email is the best option for those who want to send their emails on Sundays.

Public holidays

Depending on your recipient’s preferences, holiday emails can be more exciting and conversational than the norm. Make sure to respect this by sending useful and timely messages, while still meeting expectations set throughout the rest of the year. This way, your email will be read and opened in the appropriate time zone. In addition, sending emails during holidays may allow you to reach more recipients than usual. Listed below are some examples of public holidays during which you should send an email.

While most consumers are busy during the holidays, a few weeks prior to these events is the best time to send an email to increase open rates. You can also improve open rates and engagement by segmenting your email list. The Tuesday or Wednesday after Thanksgiving and T-Day have higher engagement rates than average. These two days are great for holiday sales because holiday shoppers are likely to be searching for last-minute deals. For holiday promotions, email sends during these times are highly targeted.

Weekends

If you’re wondering when the best time to send an email on weekends is, you’re not alone. Email statistics show that people check their email first thing in the morning. However, if your audience is young and tech-savvy, they may ignore that advice. In addition to timing, you should also consider the time of day your audience lives in. For example, young people tend to check their email in the evenings, so it would be best to delay sending an email to them until early in the morning.

It may sound counter-intuitive, but this is actually the best time to send an email on weekends. Studies show that emails sent on weekends receive a higher open rate than those sent on other days of the week. The best time to send an email on weekends is between eight and 10 PM on Saturday or Sunday. However, if you’re a marketing professional, you’d be well advised to avoid sending email on Monday as it’s known to cause dread of Monday.

Share this!

Don